The Media Mob

Times: CBS in Talks to Outsource Newsgathering Operations to CNN

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So now we know what Matt Drudge was talking about: Tim Arango at the Times is reporting that CBS "has been in discussions with Time Warner about a deal to outsource some of its newsgathering operations to CNN," a report sourced to "two executives briefed on the matter."

This is something CNN has talked about with other networks in the past, Mr. Arango points out in the article, but the talks with CBS have been "revived and lately intensified."

Though Matt Drudge, jumping the Times report, pictured a tearful Katie Couric above his headline, it appears from the Arango piece that Katie Couric and other "frontline personalities" would remain the stars of the network coverage, and that these talks are largely about using CNN correspondents.

CBS has been troubled lately, with its bet on Katie Couric as the anchor for its historically important CBS Evening News program appearing not to pay off; it has fewer than half the viewers the show had in 2006. And in the morning, CBS has always been No. 3.

Writes Arango:

CNN and CBS have had a long flirtation, and there is no guarantee that this latest round of talks will be any more fruitful. In 1998, it emerged publicly that the two sides were talking about an extensive joint venture, and later, in 2002, CNN was close to reaching a deal with ABC News, but those talks eventually broke down over control issues.

We'll be on top of it.

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Comments
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GREAT, NO MORE COURIC (not verified) says:

THANK GOD --- NO MORE COURIC.

Roger Mudd (not verified) says:

Now maybe CBS' reporting will improve. Lord knows it's been sh*t since Crankcase left the place.

Zach (not verified) says:

Cronkite retired in the early '80s, when news' departments had no competition from the Internet, and minimal competition from cable TV. Cable TV was just in its infancy. I think CNN was launched in 1980. Oddly enough, Couric worked for CNN in the early days.

CBS took a gamble with Couric and it failed. I like Katie and it's about time more women were in front of the cameras instead of behind the cameras.

One success story is Meredith. She is a class act and doing a wonderful, superb job. I never watched morning TV much in the past, but lately Meredith starts my day out perfectly.

VanGogh (not verified) says:

Zach, you wanker. You need to watch Robin Meade on CNN Headline News in the morning. She has knockers to die for. That's the only reason the news channels put women in front of the camera, because of their good looks. Sad, but true.

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