New Theory: Marc Jacobs Bullied Victoria Beckham In Ads

There she is in a giant, stiff shopping bag, in bug-eyed shades, a dumb expression on her face.

There she is, too, in another bag, like an obscene corpse, only her legs sticking out, in a pair of those patent, cantilevered pumps that are so difficult to wear they are probably what killed her.

And there she is striking a pose—arms out-stretched, one emaciated thigh peeping through a split in her skirt, a stupefied look on her pale face—that is a parody of all she stands for, seemingly worshipping at the altar of designer fashion.

The not-so-pretty, awkward, desperate-to-be-included nerd who so wants to play with the cool kids she will do anything to ingratiate herself—even against her better judgment.

Vogue magazine, when writing about this ad campaign, ventured that the pictures are 'brave' for someone so controlling of her image, adding confusingly, 'in the way fashion has of perverting the obvious to endow it with an edge and innovation, she looks, quite frankly, ridiculous'.

Victoria Beckham, for her part, insists that Marc Jacobs is a 'genius', and that despite being 'nervous' about the shoot, 'anything he wants is fine by me'.