Shvo Me To The Moon! Marketer Sparks Race For Lunar Lodging
By Tom Acitelli
July 11, 2008 | 9:57 a.m.
The Daily News reports that master marketer Michael Shvo will, for his new Shvo Academy, have eight interns compete this summer to design the first residential property for the moon.
The interns, who come from top schools around the world, will take the project through pre-development research, strategic planning, design, marketing, communication and sales. Then, they will present their project to a panel of real estate experts including Shvo and a scientist from the American Museum of Natural History's Hayden Planetarium.
Yes, but can he get Philippe Starck this time around? (Hat tip: Curbed).
- More:
- Real Estate |
- Housing market |
- Michael Shvo |
- the moon |
- The Real Estate



David Letterman's Alleged Blackmailer Headed to Court; Sources Say Halderman Intent on Trial, Raising Money For Defense
Box Office Breakdown: No Lumps of Coal for Christmas, Precious Explodes
SoHo Properties Buys Chelsea Building for $45.7 M.
The Democrats Who Voted No