Tribeca’s Priciest Townhouse Listing Ever! $35 M. for North Moore House

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If it wasn’t piercingly clear that Manhattan’s ego hasn’t been dented by the enduring national economic calamity, nothing sends a message of gusto like one of the most expensive listings ever in the city’s most expensive ZIP code.
The house at 2 North Moore Street, on the corner of West Broadway, went on the market this week for $35 million, exactly $29,425,000 more than mortgage executive Steve Schnall and wife Sherri paid for the property in June 2005, city records show.
Back then the building was in a much different state, mostly known for housing jam band shows at the NoMoore Bar. The Schnalls built a new six-story building on the site, and connected it smoothly with the former bar, a two-story landmark.
What they got was 11,300 square feet, five bedrooms, a deck off the master suite, a three-car garage, a high-speed hydraulic elevator, three fireplaces, an art studio, a playroom, a screening room, a gym and, of course, a windowed 47-foot-long heated indoor lap pool. “We’re really humble, believe it or not,” Ms. Schnall said in a local news story on the plans.
The single-family house is on the market before the construction has even been finished—and long before neighbors would have thought. “I remember a large part of the presentation was that these people intended to be part of the community,” said Bruce Ehrman, a co-chair of Community Board 1’s Landmarks Committee and a real estate broker. “This was for personal use.”
Things change. Back in 2003, Mr. Schnall told The Times that things had “taken off” for the firm he started, New York Mortgage Company, and that he needed recruiters to get all the new staff he needed. Then this year, Mr. Schnall announced his resignation from the firm, which had been bought out by one of the country’s largest residential lenders for $13.4 million.
Mr. Schnall didn’t respond to calls left in New York and the Hamptons, and listing broker Deborah Grubman, a top broker at Corcoran, would say only that the house won’t be ready to show until June. “We’re going to sort of try to wait before we take in brokers and everybody else,” she said.
Appraiser Jonathan Miller and Corcoran broker Jim Brawders both said that the $35 million asking price is the neighborhood’s most expensive single-family townhouse listing ever. “I have some titans of industry looking right now in Tribeca,” said Mr. Ehrmann, the broker and community board member, “people who have as much money as anyone, and their budget is not $35 million.” Then again, there are few Tribeca spaces with heated indoor lap pools.
News of the listing was first reported yesterday on the Web site Curbed.
























The "local paper," which this story oddly doesn't identify as the source of the quote from Ms. Schnall, is The Tribeca Trib. It is the paper that first wrote about the Schnall's plans in 2005.
Not a bad profit for only a $5 million Turrett architectural investment if the sale goes as planned. A home flip just like the mortgage company flip that was recently sold. Ever see the old work digs at 1301 Avenue of the Americas where he made his millions? The conditions there were deplorable. Obviously, the CEO pocketed those tidy sums of cash vs. invested in a better work environment for the people who helped him make his millions.
Humble my ass. Now there's a message with gusto!
By the way, does 2 North Moore still have the rat problems that the city of NY fined him for?
they still owe me money from over 5 years ago. never trust anybody named steven schnall or gino paone... they employ drug dealers as loan officers
Drug ring suspects waive initial hearing
Two of the four individuals may now plead to misdemeanor charges instead of felony ones.
By Cindy Koons email
Collegian Staff Writer
Four suspects in a four-year-long Ecstasy investigation waived their preliminary hearings yesterday, two of whom might now plead guilty to lesser charges, according to court documents.
Andrew Goldberg, Yasin Abdulla, Nicole Taylor and Alan Trub — all charged with possession with intent to deliver and criminal conspiracy — were allegedly involved with a 12-person drug ring that distributed millions of dollars of Ecstasy and other drugs in the State College area.
A note on Trub and Goldberg's files waiving their preliminary hearings said: "Commonwealth has agreed to recommend probation on misdemeanor possession charge and to drop all other felony charges, subject to approval by D.A. Gricar."
But Gricar did not say he would agree to the deal, which also would require a judge's approval.
"They're in big trouble and they obviously want to cooperate," Gricar said. "After all is said and done, then I will decide what to give them."
The four were arraigned earlier this semester. Taylor, who left the courthouse with a jacket covering her entire head, is being charged with 24 counts of possession with intent to deliver in connection with her alleged involvement with Ecstasy distribution.
Assistant District Attorney Karen Kuebler said she could not discuss whether plea agreements were taking place for the four suspects.
She did say that additional counts might be filed against another suspect, Georges Moussa, whose charges were withdrawn earlier in the case.
Moussa, along with Abdulla, Goldberg and Trub, were allegedly receiving deliveries of Ecstasy and cocaine at Penn State fraternities during the 1998 to 1999 school year, according to police reports.
According to police, these drugs were supplied by Oleg "Alex" Logatchev and Jeremy Crouse, who are allegedly responsible for supplying 98,000 pills of Ecstasy and 56 ounces of cocaine to the State College area.
Through her then-boyfriend Logatchev, Taylor began selling Ecstasy in the Altoona area, where she sold about 1,000 pills each week. Taylor later began supplying in the State College area as well, police said.
If trials are held for these suspects, Kuebler said she does not think their trials will be consolidated.
"I anticipate they will all be separate," she said.
As for their preliminary hearings, Drug Task Force Coordinator Scott Merrill said it's common for a suspect to waive a hearing.
"A lot of people do away with preliminary hearings because number one, deals are being made and number two it saves money," Merrill said.
Trub's attorney, Joseph Amendola, said that in waiving yesterday's hearing he "worked out a lot of the wrinkles.
"By doing what I did on behalf of Alan Trub today we haven't really waived any more than the preliminary hearing," Amendola said.
Of the allegations of Trub's involvement with the drug ring, he said, "a lot of it may be inflated."
Goldberg's attorney could not be located for comment.
Anyone with information pertaining to this investigation can call the Centre County Drug Task Force at (877)
Allan Trub
Vice President, Private Mortgage Banker
Allan is a Vice President at The New York Mortgage Company and one of the firm's top producers. Having joined NYMC in 2003, Allan has advised hundreds of clients with one of the largest and most important decisions of their lives. Helping clients make intelligent decisions and establishing trust are his keys to success. Allan has been a member of the firm's President's Club each of the past three years and has earned the Certified Mortgage Planning Specialist designation.
Allan Trub
Phone: (212) 634-9465
Fax: (212) 621-4578
Thank you former GRL employees. I was able to get my house finished with the money I screwed you out of on retention bonuses. Then I handed you all off to IndyMac Bank for a final wild ride while I went off on a new venture. Rememeber "Lunch is for Losers" that is what I always say. Schnally.