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The cult of Shake Shack is unstoppable. Danny Meyer’s little snack bar that could has helped transform Madison Square Park from a no-man’s land of discarded drug paraphernalia to Flatiron’s lush, lunchtime picnic oasis. Mini-burgers and hand-spun shakes are the stars. The Shack Cam, a live Webcam, keeps you up-to-date on the state of the legendary line as it snakes around the southeastern corner of the park. But if you’re willing to queue, you will be rewarded. The namesake burger is one of the best patties in town, fighting off fierce be-truffled competition, despite its small size. An expertly seasoned blend of brisket and sirloin, its accessories are simple lettuce, tomato and “shack sauce.” Single, double, and triple stack options are available. Chicago-style hot dogs served in poppy-seed buns and dragged through the garden—mustard, relish, onion, cucumber, pickle, tomato, sport pepper and celery salt—are just as deserving of accolades. Crisp, crinkly fries match up well with the meat. Thick frozen custards, known as concretes, are an old-fashioned soda fountain treat in decidedly new-fangled flavors like salted caramel or raspberry jalapeno. With a second branch opening uptown to sate citywide demand, the gently priced Shack is angling to take a bite out of our fast food nation ways. After all, who’s ever seen the Wendy’s across 23rd Street sport a line around the block?

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The cult of Shake Shack is unstoppable. Danny Meyer’s little snack bar that could has helped transform Madison Square Park from a no-man’s land of discarded drug paraphernalia to Flatiron’s lush, lunchtime picnic oasis. Mini-burgers and hand-spun shakes are the stars. The Shack Cam, a live Webcam, keeps you up-to-date on the state of the legendary line as it snakes around the southeastern corner of the park. But if you’re willing to queue, you will be rewarded. The namesake burger is one of the best patties in town, fighting off fierce be-truffled competition, despite its small size. An expertly seasoned blend of brisket and sirloin, its accessories are simple lettuce, tomato and “shack sauce.” Single, double, and triple stack options are available. Chicago-style hot dogs served in poppy-seed buns and dragged through the garden—mustard, relish, onion, cucumber, pickle, tomato, sport pepper and celery salt—are just as deserving of accolades. Crisp, crinkly fries match up well with the meat. Thick frozen custards, known as concretes, are an old-fashioned soda fountain treat in decidedly new-fangled flavors like salted caramel or raspberry jalapeno. With a second branch opening uptown to sate citywide demand, the gently priced Shack is angling to take a bite out of our fast food nation ways. After all, who’s ever seen the Wendy’s across 23rd Street sport a line around the block?

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The cult of Shake Shack is unstoppable. Danny Meyer’s little snack bar that could has helped transform Madison Square Park from a no-man’s land of discarded drug paraphernalia to Flatiron’s lush, lunchtime picnic oasis. Mini-burgers and hand-spun shakes are the stars. The Shack Cam, a live Webcam, keeps you up-to-date on the state of the legendary line as it snakes around the southeastern corner of the park. But if you’re willing to queue, you will be rewarded. The namesake burger is one of the best patties in town, fighting off fierce be-truffled competition, despite its small size. An expertly seasoned blend of brisket and sirloin, its accessories are simple lettuce, tomato and “shack sauce.” Single, double, and triple stack options are available. Chicago-style hot dogs served in poppy-seed buns and dragged through the garden—mustard, relish, onion, cucumber, pickle, tomato, sport pepper and celery salt—are just as deserving of accolades. Crisp, crinkly fries match up well with the meat. Thick frozen custards, known as concretes, are an old-fashioned soda fountain treat in decidedly new-fangled flavors like salted caramel or raspberry jalapeno. With a second branch opening uptown to sate citywide demand, the gently priced Shack is angling to take a bite out of our fast food nation ways. After all, who’s ever seen the Wendy’s across 23rd Street sport a line around the block?

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