When The Observer wrote on Friday that Veronica Hearst was selling her Fifth Avenue apartment for around $30 million to help pay off some big debts, we pointed out that one of her lenders is an Atlanta party named Chapes-JPL. Tomorrow's paper has a lot more on Ms. Hearst (and Chapes too), but in the meantime, here's one of the many Chapes ads Ms. Hearst might have seen.