NY Observer > Snapple Beverage Corporation http://www.observer.com/taxonomy/term/26120/feed Articles from Observer.com en 'Til Diet Cherry Vanilla Dr Pepper Do Us Part http://www.observer.com/2008/media/til-diet-cherry-vanilla-dr-pepper-do-us-part

Good news—maybe?—for Kelly Gray, the 23-year-old Virginia Beach hairdresser who auctioned off a bridesmaid slot in her wedding on eBay. The winning bidder (at $5,700) is a doctor. In fact, it's the Dr Pepper Snapple Group, which decided to up the sponsorship to $10,000 according to The New York Times' Katie Zezima.

"I'm very grateful. It’s way more than I could have asked for or imagined," Ms. Gray told the paper. Nick Rangone, a spokesman for the beverage concern (who reportedly bid under the nom de eBay "Nick from New Jersey"), says the company is considering opening the bridesmaid role to a contest or possibly a celebrity.  read more »

]]> http://www.observer.com/2008/media/til-diet-cherry-vanilla-dr-pepper-do-us-part#comments Snapple Beverage Corporation Fri, 27 Jun 2008 10:15:44 -0400 Matt Haber 71320 at http://www.observer.com Meet Your New Tourism Czar http://www.observer.com/node/29436 Earlier today we caught up with George A. Fertitta, Bloomberg's newest private sector recruit, who will be taking over the city's newly combined tourism, marketing and event-planning operations on June 19th.

He said he hopes he will bring the entire organization "up another notch" thanks to his "background and skill set." (He was founder of the ad agency Margeotes Fertitta Powell, which among its clients counted ... Colonial Williamsburg!)

He entered negotiations with the Bloomberg administration several months ago, he said, before the Snapple debacle.

"I don't really look at this as a Snapple problem, it is a situation of unfulfilled over-expectation. There is no correlation between any of the staff changes and the Snapple situation."

The new guy's credo:

"This is not a city dedicated to tourism, but to its citizens, and tourism is an engine to make the lives of the city's citizens better."

Where to start?

"Staten Island!," he said. "There are big plans for Staten Island."

- Jason Horowitz]]> http://www.observer.com/node/29436#comments Politics George Fertitta Snapple Beverage Corporation Staten Island Fri, 09 Jun 2006 08:30:00 -0400 Observer Staff 29436 at http://www.observer.com Bloomberg's Snapple Portion http://www.observer.com/node/29227 While Bill Clinton and Arkansas Governor Mike Huckabee took on obesity uptown with pledges from Coke and Pepsi to cut down soda portions for kids during the school day, Mayor Bloomberg was left to defend his favorite soft drink.

"Snapple has calories like other things," said Bloomberg.

]]> http://www.observer.com/node/29227#comments Politics Coca-Cola Classic Michael Bloomberg Mike Huckabee Snapple Beverage Corporation Wed, 03 May 2006 10:23:48 -0400 Observer Staff 29227 at http://www.observer.com Snapple Lemons http://www.observer.com/node/29084 The great Snapple Deal windfall continues to elude the city. Last month, the city was forced to renegotiate its deal with the tea-maker after revenue from sales fell $93 million short of the $126 million the city had projected.

Now, Crain's reports, Comptroller William Thompson is charging that New York City Marketing (the company responsible for dreaming up these "branding" opportunities for the city) owes the city of more than $200,000 in commissions from Snapple. New York City Marketing begs to differ.

- Lizzy Ratner]]> http://www.observer.com/node/29084#comments Politics New York City Snapple Beverage Corporation William Thompson Mon, 10 Apr 2006 12:27:28 -0400 Observer Staff 29084 at http://www.observer.com The Rich Get Thinner, The Poor Get Diabetes http://www.observer.com/node/38246 If you live in ZIP code 10021, the odds are that you don’t have diabetes, that no one in your  read more »]]> http://www.observer.com/node/38246#comments Politics Chicago Coca-Cola Classic New York City Snapple Beverage Corporation Sun, 22 Jan 2006 19:00:00 -0500 Nicholas von Hoffman 38246 at http://www.observer.com The Rich Get Thinner, The Poor Get Diabetes http://www.observer.com/node/51748 If you live in ZIP code 10021, the odds are that you don’t have diabetes, that no one in your fami  read more »]]> http://www.observer.com/node/51748#comments Politics Coca-Cola Classic New York City Snapple Beverage Corporation The New York Times Company Sun, 22 Jan 2006 19:00:00 -0500 Nicholas von Hoffman 51748 at http://www.observer.com Follow That Truck, Officer! http://www.observer.com/node/50753 Moonlighting holding down two or three jobs at one time-has become a lugubrious way of life for many  read more »]]> http://www.observer.com/node/50753#comments Media Hunts Point James Rogers Sal Echel Snapple Beverage Corporation Sun, 01 May 2005 20:00:00 -0400 Ralph Gardner Jr. 50753 at http://www.observer.com Countdown to Bliss http://www.observer.com/node/48822 Steven Harkins and Wendy KaufmanMet: September 1976

Engaged: Aug. 29, 2003  read more »

]]> http://www.observer.com/node/48822#comments Media Bree Coven Jeremy Rosenfeld Snapple Beverage Corporation Steven Harkins Sun, 22 Feb 2004 19:00:00 -0500 Anna Jane Grossman 48822 at http://www.observer.com Snapple Beware: She's the Gadfly In the Food Industry's Soup http://www.observer.com/node/48096 "Just when I think I've heard everything, I learn that Snapple is buying out our school system," sai  read more »]]> http://www.observer.com/node/48096#comments Real Estate Coca-Cola Classic Nestle SA Oreo Cookies Snapple Beverage Corporation Sun, 28 Sep 2003 20:00:00 -0400 Amy O'Connor 48096 at http://www.observer.com Call Him Broom Boy: Sanitation Saint Is A Very Local Hero http://www.observer.com/node/47972 For kicks, others climb Everest or spend $20 million to look back at Earth from outer space.  read more »]]> http://www.observer.com/node/47972#comments Diego Martinez Lexus Motor Company Sherman Snapple Beverage Corporation Sun, 24 Aug 2003 20:00:00 -0400 Ralph Gardner Jr. 47972 at http://www.observer.com