With Time Inc. officially pulling the plug on Business 2.0 after the October issue, Erick Schonfeld, the magazine’s editor-at-large, had several options to consider. He could try another Time Inc. title, like Fortune—they’ve been accepting Business 2.0 refugees. And, of course, says Mr. Schonfeld, there were meetings with the “usual suspects,” in the magazine industry.

Instead, he’s leaving the print world altogether: yesterday, the New York Times reported that Mr. Schonfeld will become co-editor of TechCrunch, a popular technology blog that covers Silicon Valley.  Here's why...

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