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 <title>Brijit, We Hardly Used Ye</title>
 <link>http://www.observer.com/2008/brijit-we-hardly-used-ye</link>
 <description><![CDATA[<!--paging_filter--><p>It seems like just yesterday—well, late October, anyway—<a href="http://brijit.com/homepage.do">Brijit.com</a>, the website that read and summarized magazines, was launched. At the time, <em>The Washington Post</em>'s Frank Ahrens <a href="http://www.washingtonpost.com/wp-dyn/content/article/2007/10/28/AR2007102801135_pf.html">profiled</a> Brijit's founder, Jeremy Brosowsky, and wrote, &quot;[T]he Internet is littered with good ideas that turn out to be bad businesses, and online publishing can be especially tricky: Do you go mass-market or niche? Subscription-based, or free and ad-supported? Original content or aggregation of other content?&quot;</p>
<p>Yesterday, the site ceased publishing new content. In a farewell post on his own site, Brosowsky <a href="http://brijit.wordpress.com/2008/05/15/honk-if-you-love-brijit/">wrote</a>, &quot;Unfortunately, despite our best efforts, we’ve run out of money, and can no longer afford to pursue our vision of adapting great long-form content for a short-form world, at least not as a stand-alone company. As recently as yesterday morning, we thought we had the funding in place to continue our work together. But as it turns out, we don’t.&quot; <span class='read-more'><a href="http://www.observer.com/2008/brijit-we-hardly-used-ye">&nbsp;read&nbsp;more&nbsp;&raquo;</a></span></p>]]></description>
 <comments>http://www.observer.com/2008/brijit-we-hardly-used-ye#comments</comments>
 <category domain="http://www.observer.com/taxonomy/term/31931">Barry Diller</category>
 <category domain="http://www.observer.com/taxonomy/term/54847">Brijit</category>
 <category domain="http://www.observer.com/taxonomy/term/51429">Newser.com</category>
 <category domain="http://www.observer.com/taxonomy/term/26294">Tina Brown</category>
 <pubDate>Fri, 16 May 2008 12:11:03 -0400</pubDate>
 <dc:creator>Matt Haber</dc:creator>
 <guid isPermaLink="false">69311 at http://www.observer.com</guid>
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 <title>Newser.com Launch Party: &quot;Somebody&#039;s going to reinvent the way people get news!&quot;</title>
 <link>http://www.observer.com/2007/newser-com-launch-party-somebodys-going-reinvent-way-people-get-news</link>
 <description><![CDATA[<!--paging_filter--><p>Yesterday evening, journalists and newsy iconoclasts alike gathered at Graydon Carter's uber-trendy, West Village bistro, the Waverly Inn, to celebrate the launch of <a href="http://www.newser.com/">Newser.com</a>, Michael Wolff's latest project, an innovative online news service that claims to &quot;do the reading for you.&quot;</p>
<p>The site, which has been available in beta form since August but launched yesterday with all the bells and whistles, uses high-tech machines to scour the web for news.<span>  </span>Human beings, in the form of editors and writers, then comb through these stories to find the ones to highlight.<span>  </span>Once top-tier stories are selected, they are fused and re-formatted to be presented in a &quot;smart and entertaining&quot; way.<span>  </span>Drudge-like, the site runs the gamut from Turkey's political crisis to Oprah's school girl scandals.<span>  </span>One cutesy, and possibly brilliant, feature: an adjustable filter tool, which can be set anywhere between opposite spectrums of &quot;Soft&quot; and &quot;Hard&quot; news, so that readers control whether they get entertainment or more serious journalism.</p>
<p>&nbsp; <span class='read-more'><a href="http://www.observer.com/2007/newser-com-launch-party-somebodys-going-reinvent-way-people-get-news">&nbsp;read&nbsp;more&nbsp;&raquo;</a></span></p>]]></description>
 <comments>http://www.observer.com/2007/newser-com-launch-party-somebodys-going-reinvent-way-people-get-news#comments</comments>
 <category domain="http://www.observer.com/channel/media">Media</category>
 <category domain="http://www.observer.com/taxonomy/term/44171">Caroline Miller</category>
 <category domain="http://www.observer.com/taxonomy/term/43557">Michael Wolff</category>
 <category domain="http://www.observer.com/taxonomy/term/51429">Newser.com</category>
 <pubDate>Wed, 31 Oct 2007 12:04:07 -0400</pubDate>
 <dc:creator>Nicole Dweck</dc:creator>
 <guid isPermaLink="false">59692 at http://www.observer.com</guid>
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