Moshe Azogui

'Upscale Hotel' For Non-Upscale Area

The tide of the hot hotel industry in New York City is lifting all sorts of boats, including midtown south's, an area tourists staying in midtown hotels usually visit by accident when trying to find the Empire State Building.

Brack Capital Real Estate has bought for $31 million a six-story parking garage on the north side of West 35th Street, between Fifth and Sixth avenues, and plans to build a 300-room "upscale hotel." Brack already has a hand in New York projects like 15 Union Square West and The Chartwell House at 1760 Second Avenue.  read more »

Eastern Consolidated's Brian Ezratty and Scott Ellard repped both Brack and seller Icon Parking. Full release after the jump.

- Tom Acitelli