Flatiron

Can Flatiron Ever Replace West Chelsea?

This spot at 29 West 21st Street has seen five retailers, including pub Flatiron Joe’s and restaurant Lonesome Dove, open and close in the past three years.
Chris Shott
This spot at 29 West 21st Street has seen five retailers, including pub Flatiron Joe’s and restaurant Lonesome Dove, open and close in the past three years.

‘Cursed’ stretch of 21st Street bodes ill for the neighborhood’s chances as the new clubland—even P. Diddy’s leaving!  read more »

Vibe Rater: Goodburger, 870 Broadway

As the fall chill sets in and the thought of bundling up in ski gear to stand in line at Shake Shack sounds less appealing, Goodburger offers a sleek, climate-controlled alternative.

For a slight price hike, of course: $10.75 for a double cheeseburger? Even Danny Meyer isn’t that shameless.

How odd that proprietor Nick Tsoulos chose J. Wellington Wimpy, the barrel-bellied beef addict from the Popeye cartoons, as the venue’s mascot.

If the down-and-out burger bum were an actual person, we bet Mr. Tsoulos’s goons would have him promptly escorted from the premises.

The premium prices likely account for the joint’s upscale décor, with flat-screen TVs, merlot-colored walls, dark-wood tables, and a marble countertop featuring gooey desserts in glass-covered cake stands.

House music thumps in the background.

Large wall-length mirrors allow diners to watch their waistbands expand while wolfing down fudge brownie shakes and cheese fries.

What might a modern-day Wimpy say? “I'd gladly pay you Tuesday for a liposuction sesh today.”