Alison Nelson

Death by Chocolate

Alison Nelson will close her original West <br />Village Chocolate Bar on April 27.
Chris Shott
Alison Nelson will close her original West
Village Chocolate Bar on April 27.

“Everyone thinks that we should make an R.I.P. truffle, which would be really funny,” said Alison Nelson, founder and chief operator of Manhattan’s burgeoning Chocolate Bar chain.

Ms. Nelson, 34, is opening a new location next month at 127 East Seventh Street—right next door to the Peter Jarema Funeral Home.

“We could start doing funeral favors,” quipped Ms. Nelson, whose signature sweets already include a line of chocolates marked with a skull and crossbones, a tasty tribute to the defunct downtown rock club CBGB.

The sugary memorial is quite apropos, as her devil-may-care attitude belies a certain degree of somberness surrounding her new plot in the East Village.  read more »