10 Questions with Chris Mohney, Editor-in-Chief of Tumblr’s New Editorial Project
Yesterday, the New York Times broke news of blogging platform and social media network Tumblr's new editorial project. The project was characterized as something that will be "documenting the Tumblr service and marketing it to users."
In the same article, the project's editor-in-chief—(2011 NYO Media Poachable) Chris Mohney, who will be leaving his post as the Vice President of Content at BlackBook—explained that it will avoid "forced attempts at corporate boosterism." This is odd, because a forced attempt at corporate boosterism is exactly what this nebulous project sounds like. Then again, Mohney (who, before BlackBook, was an editor at regular Tumblr-antagonist Gawker) will be manning the project with Jessica Bennett, a journalist leaving her post at Newsweek/The Daily Beast to jump on board. Read More
